The Rolling Stones launch limited edition Crossfire Hurricane rum

The Rolling Stones once said, “You can’t always get what you want,” but if you are a fan of theirs, you can lay your hands on a remarkable piece of Stone’s memorabilia. 

Commemorating the Hackney Diamonds Tour: 

In celebration of their Hackney Diamonds tour, the legendary Rock and Roll Hall of Famers, The Rolling Stones, have unveiled a special limited edition bottle of their Crossfire Hurricane Rum. 

The tour commenced on April 28 in Houston, marking a momentous occasion for the iconic band.

Exclusive Deluxe Collection: 

Priced at an MSRP of $125, the limited-edition collection boasts a deluxe box set featuring the Hackney Diamonds bottle—a sophisticated black gloss glass container with a distinctive gold top—embellished with the iconic Rolling Stones tongue logo. 

Accompanying the exclusive bottle is a flagship bottle of Crossfire Hurricane Rum, all elegantly encased in a keepsake box.

Exclusive Concert Post-Show Parties and Sweepstakes: 

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To further engage fans, the brand is hosting post-show parties in select cities, offering attendees an immersive experience to savor the spirit of the Rolling Stones’ music. 

Additionally, fans have the opportunity to participate in a sweepstakes for the chance to win two VIP tickets to The Rolling Stones show in Santa Clara, California, on July 17, 2024, enhancing the excitement surrounding the tour.

Origin and Inspiration: 

Launched in November 2023, Crossfire Hurricane Rum represents a significant milestone as the first product owned by The Rolling Stones in their illustrious seven-decade career. 

Developed in collaboration with Universal Music Group and Socio Ventures, the rum derives its name from the opening line of the band’s classic hit, “Jumping Jack Flash.” It serves as a tribute to the band’s enduring passion for rum, dating back to the 1970s and continuing to this day.

A Testament to Lifelong Love: 

According to the brand, Crossfire Hurricane Rum embodies The Rolling Stones’ deep-seated affection for rum, reflecting their rich history and enduring legacy in the world of music. 

With its launch, the band invites fans to join them on a journey through decades of rock and roll history, encapsulated in every sip of this exceptional spirit.